Seven Ways to Spread Your Brand via Others

Seven Ways to Spread Your Brand via Others

So far this month we have covered what makes a strong brand and how to develop your unique story.  Now that we know who we are and what we are saying out loud its time to get some traction.  One of the best ways to do this is via non-competing websites. You probably...
How to Tell Your Unique Story

How to Tell Your Unique Story

Last week we discussed the core attributes of a strong brand.  This week will be focusing on how to tell your brand story… Your story is a compilation of all that you do and all that you are. It starts with your idea, your business card, your website, and every...
What makes a strong brand?

What makes a strong brand?

It’s easy to forget how important something as intangible as “branding” is to a business’s success or failure. But, to have a long-term business model, branding is a lot more important than the particular products and services one offers today....
How to Conduct Market Research

How to Conduct Market Research

In order to conduct market research, you need to know a few different methods of research. Today, conducting market research is easier due to the relatively inexpensive technology you can take advantage of, some of which will be discussed below. The important thing is...
12 Ways to Use Market Research for Your Business

12 Ways to Use Market Research for Your Business

Market research is the best way to ensure longevity of your business. Many small business owners often overlook market research – to their detriment. Market research is an essential and ongoing component of all successful businesses. Here are twelve ways to use...