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Meet Your Unique Selling Proposition

Meet Your Unique Selling Proposition

Have you been following me?  I hope you are caught up.  If so you would have read (1) How to conduct market research, (2) 12 ways to use market research for your business, and (3) How to identify your ideal customer.  Now you are probably wondering what this all has...
How to Identify Your Ideal Customer

How to Identify Your Ideal Customer

The fact is about 20 percent of all your customers will generate 80 percent of your income. That is because the other 80 percent aren’t totally in line with your ideal customer. There is a way to improve your income exponentially, and that’s by hyper...
Do I need to improve my photography?

Do I need to improve my photography?

I teach in all of my Craft Entrepreneurship Classes, that there are three main tenants to being successful on an online platform from which you sell your handmade goods.  I feel like whether it is Etsy, ArtFire, Arftcra, etc these still hold true.  Here they are:...
How to Conduct Market Research

How to Conduct Market Research

In order to conduct market research, you need to know a few different methods of research. Today, conducting market research is easier due to the relatively inexpensive technology you can take advantage of, some of which will be discussed below. The important thing is...